First, Think Like a Product Manager

Differentiate yourself with four powerful mindsets.

What you’ll learn in this chapter

1  Four mindsets that influential product managers deliberately employ—with strategies you can use in your daily work throughout the product lifecycle.

2  How you can generate superior customer and business outcomes through a more motivated team focused on executing against the product vision.

3  Ways to detect and navigate common pitfalls and techniques and to avoid common cognitive biases you may face.

Four Mindsets Influential Product Managers Use

It’s a cliché but, oh, so true—ideas are cheap. Few organizations are struggling for new ideas—most have too many and struggle to figure out which are most likely ...

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