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The Innovation Book by Max Mckeown

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Renewing, transforming and disrupting

Innovation is soap opera and adventure. There is always another episode. There are cliff-hangers. Actors with small parts can end up as stars. The big names can be killed off. It’s always the beginning of next part of the innovation story. Try to write yourself into the happily ever after.

Frequency – Now. Quarterly. Key participants – You with your organisation. Innovation rating: Innovation6

Square is an attempt by the founder of Twitter to revolutionise how we pay. The new idea is to make the payment process almost invisible. The ideal is for payment to happen when convenient for the customer. Everything necessary to pay for a taxi ride would happen before the end of the journey. The same would happen for ...

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