Benyusâ biomimicry design lens
Nature is good at innovation, so it makes sense to look to nature for innovation. You can start with a specific challenge and then discover how biology has solved similar problems. Or you can immerse yourself in biology and then apply what you learn to real world opportunities. Either way, there is power in plugging your creativity into the mass experiments of natureâs laboratory.
Innovatorâs insights
Itâs smart to look beyond what you already know. One way of doing this is by experimenting, but even fast paced trial-and-error can take a very long time. And you will be limited ...
Get The Innovation Book now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
