9. Hard Foundations Strategy, Incentives, and Management Systems
AN INNOVATIVE ORGANIZATION requires a management infrastructure that supports the work of the leadership team as well as the culture of the company. Think about racing. If you are a team owner, and you want not simply to be competitive but to win, you need both a great driver and a great car. You may have a super driver (the leader) and a fabulous team (engineers and mechanics), but without an outstanding car you won’t win. Conversely, a great car with an average driver won’t get you there, either. If innovative organizations really hope to deliver, they must have soft foundations—culture and leadership—together with hard foundations—strategy, incentives, and management systems. ...
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