10. Wrapping Up

MANY ESTABLISHED COMPANIES have a unique combination of access to networks, global presence, knowledge, resources, and management expertise that makes them well positioned to address the complex challenges that our societies face. Making progress toward solutions to these issues will require breakthrough thinking. Simply extrapolating our current business and social models will be far from enough. Yet the coming of age at roughly the same time of two trends—the emergence of a huge technological shift and the rise of venture capital funding—has created the myth that established companies cannot bring breakthrough innovations to market. Although this myth holds true for many companies, others have proven it wrong.

The innovation ...

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