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The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success by Carmine Gallo

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CHAPTER 7Think Differently About How You Think

Imagination is more important than knowledge.

—ALBERT EINSTEIN

One of the most innovative periods in history traces its origin to Florence, Italy. The Renaissance started in the fourteenth century and spread across Europe for the next four hundred years. An explosion of ideas characterized the period. Painters, sculptors, thinkers, and inventors flourished. Geniuses such as Leonardo da Vinci and Michelangelo contributed to the significant cultural, scientific, and artistic advances of the era and came to define the term Renaissance man.

Scholars debate how the Renaissance started and why it began in Florence. Some have suggested that it was the result of luck and timing—a bunch of great thinkers ...

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