Appendix A

Anatomy of a Distribution Agreement

In this bonus section, I have dissected a typical distribution agreement between producer and sales agent/rep. This is an invaluable tool for understanding what the rep will ask of you, before going into business with them.

In this section, I’ve given you a general overview of what will be presented to you in the distribution agreement. However, this is by no means comprehensive—each company and/or rep will tailor this basic agreement to best suit their needs. So the actual agreement may contain additional sections that are not presented here. Also, some things that are presented here may not appear in the actual agreement. Please note that once you choose a rep or company you wish to work with, ...

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