Preface

Welcome to Your Personal Buffet

Negotiation and international negotiation traditionally have been presented as different activities in books and training sessions as if it were possible to separate them in the global markets we live in today. Some international negotiation books often provide useful country-by-country descriptions of how to negotiate with locals, without really explaining the reasons for such differences in behavior and the consequent impact on how business is conducted in each country.

Every Negotiation Is International

This book is different. I believe today’s business negotiations are partly or totally international. Instead of artificially separating local from international negotiations, I use the cultural intelligence ...

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