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The International Encyclopedia of Media Studies, 7 Volume Set
book

The International Encyclopedia of Media Studies, 7 Volume Set

by Angharad N. Valdivia, John Nerone, Kelly Gates, Sharon Mazzarella, Vicki Mayer, Erica Scharrer, Radhika Parameswaran, Fabienne Darling-Wolf
February 2014
Intermediate to advanced
5024 pages
252h 39m
English
Wiley-Blackwell
Content preview from The International Encyclopedia of Media Studies, 7 Volume Set

33

The Role of Parental Mediation in the Development of Media Literacy and the Prevention of Substance Use

Yi-Chun (Yvonnes) Chen and Erica Weintraub Austin

ABSTRACT

To provide a more complete picture of the existing state of knowledge regarding parental communication and media literacy in relation to substance use, this chapter discusses (1) parental mediation and its effects on children and adolescents, (2) relationships between parental communication and media literacy, and (3) how each factor (i.e., parental mediation and media literacy) relates to substance use. The chapter includes highlights from a survey that integrates parental communication and media literacy into substance use research among emerging adults. Findings suggest that negative active mediation is effective in fostering competency in media literacy into adulthood, whereas the passive activity of coviewing, the avoidance strategy of rulemaking and the reinforcement of message receptivity in positive mediation are weak or counterproductive influences for media literacy development. Deficiencies in media literacy can lead to risk-taking behaviors among adolescents and may exacerbate those behaviors when they reach emerging adulthood. It is suggested that future research should explore whether similar patterns emerge in other contexts, such as obesity, body image and Internet safety.

Mediation in Homes and Schools

The omnipresent nature of the media, its sometimes questionable content, and its potentially harmful ...

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Publisher Resources

ISBN: 9781118733561Purchase book