CHAPTER NINESTRATEGIC PLANNING AND THE STRATEGY CHANGE CYCLE

John M. Bryson

This chapter presents an approach to strategic planning for nonprofit organizations and collaborations. The process, called the Strategy Change Cycle, does what Poister and Streib (1999, pp. 309–310) assert strategic planning should do. Specifically, they believe strategic planning should

  • Be concerned with identifying and responding to the most fundamental issues facing an organization
  • Address the subjective question of purpose and the often competing values that influence mission and strategies
  • Emphasize the importance of external trends and forces as they are likely to affect the organization and its mission
  • Attempt to be politically realistic by taking into account ...

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