CHAPTER 4
FINDING—AND FIXING—YOUR BUSINESS’S BIGGEST BLIND SPOTS
Imagine yourself spending a typical day in the life of today’s knowledge worker: You take your morning commute, head toward the Starbucks in your office building, and tap the app on your phone to order. Strolling inside to collect your order, you scroll Facebook and the news feeds. The music playing in the store is catchy . . . what’s that song? Your phone tells you. You purchase it instantly and file it in your cloud library. You pick up your coffee and ride the elevator upstairs, while checking the status of your latest Amazon order. Good news! That Roomba shipped. Soon you won’t have to vacuum the apartment.
As soon as you reach the office, however, you’re transported back in ...
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