CHAPTER 3
The Principles
Modern Methods in Business Writing
Some years ago I was working with a group of chemical engineering majors who were about to be unleashed on the world of work. Someone in the engineering college had noticed that they didn’t write very clearly and asked if I could coach them. I worked with them for several weeks, helping them develop skills in writing their reports more clearly and concisely, but not all of the students were thrilled about the program. One of them in particular kept resisting—his assignments were haphazard, his revisions were late, his attitude was apathetic at best. Finally, he reached the point when he just couldn’t take my obtuseness any more. “Dr. Sant,” he snapped, “I’m sure you mean well and all, ...
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