The Laws of Charisma

CHAPTER 24

ESTEEM:UNDERSTAND THE EGO

It is amazing what you can accomplish if you do not care who gets the credit.

—HARRY S. TRUMAN

Understanding ego is pretty simple when you think about it: We like people who like us, and we don’t like people who don’t like us. Most of us find it challenging to give praise, to boost others” self-esteems, and to point out the positive. Heightened self-esteem is the elusive and almost intangible aspiration of most people. It is self-satisfaction in yourself or how much you like yourself. The key is to understand that, to become more charismatic, you need a healthy self-esteem and the ability to raise somebody else’s self-esteem.

We all suffer from different aspects of low self-esteem. Rather than blame anybody ...