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The Leader of the Future 2: Visions, Strategies, and Practices for the New Era
book

The Leader of the Future 2: Visions, Strategies, and Practices for the New Era

by Frances Hesselbein, Marshall Goldsmith
September 2006
Intermediate to advanced
336 pages
7h 5m
English
Jossey-Bass
Content preview from The Leader of the Future 2: Visions, Strategies, and Practices for the New Era

Chapter 13. Leadership as a Brand

Dave Ulrich is a professor of business administration at the University of Michigan, where his teaching and research addresses the question of how to create an organization that adds value to employees, customers, and investors. He is also a partner at the RBL Group (www.rbl.net). He has helped generate multiple award-winning national databases on organizations that assess alignment between strategies, human resource practices, and HR competencies. Ulrich has published over one hundred articles and book chapters, and twelve books. Ulrich has also consulted and done research with over half of the Fortune 200 companies.

Norm Smallwood is a recognized authority in developing businesses and their leaders to deliver ...

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Publisher Resources

ISBN: 9780787986674