Chapter 11

Business sustainability impact

LEADERSHIP FACT

Did you know?

Purposeful companies outperform the market by 42 per cent.36

Self-assessment

Before reading this chapter, do the following quick self-assessment.

How would you rate your ability to create business sustainability impact?

Table

The case for business sustainability

Business sustainability could mean all sorts of things, so let us clarify what we mean.

We would describe it as being able to deliver results over time, to not just drive for short-term results, but thinking about the long-term effects of decisions, actions and behaviours, to create long-term, sustainable success. ...

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