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The Leadership Book, 2nd Edition by Mark Anderson

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Demeanour: setting the tone

‘Demeanour’ is the way an individual behaves in an organisation – it motivates and empowers staff to above-average performance.

Frequency – never-ending!

Key participants – all staff.

Leadership rating *****

Objective

The personal spark called leadership is frequently the difference between average and great performance. The key here is not simply what the leader should do, but what their team wants from them. This is demeanour – the way the leader behaves, day in, day out, across a range of issues and details.

Make no mistake, in any team, in any organisation, the leader is watched every step of the way and all actions are interpreted – separately and cumulatively – as statements of intent about the team ...

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