The Magic of Tiny Business

Chapter One

What Is a Tiny Business?

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Go big or go home is a prevailing but tired and misleading cultural myth.”

Risk everything. Don’t even bother to try otherwise.

Fight your way to the top.

Be aggressive.

And If You Don’t Succeed . . .

You’re done.

You’re ruined.

You lose.

You’ll never be successful.

No one wants to be your friend (aww).

Have I scared you? Going big is not for everyone. It wasn’t for me—not like that.

But what if someone asked you: What sparks, excites, invigorates, or inspires you?

And what if I showed you a way to be different in business that also led to success? A way that allowed you to take one step at a time instead of risking everything all at once while leaping into the unknown? A way that lets you intentionally ...