The Magic of Tiny Business

Chapter Three

Taking Tiny Steps

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Cold and more than a little uncomfortable, I hit the streets to talk to people about my idea.”

When hiking, “starting off cold” means, literally, starting off chilly, allowing for a little initial discomfort by not wearing all your layers because you’ll warm up soon enough. A new concept may not feel right or ready, and the best way to find out if it has legs is simply to get started, even if you’re cold, to take that first tiny step.

I had a tight three-month time window to see if I could make my Tiny Business idea work before I would have to look for a job-job. And so, without a business name, a business plan, or even a product to sell, I took my first step. I didn’t know it then, but what I was doing was looking ...