Chapter 12
The language of consulting
Communication is the main tool of the consultant. The way you talk, present and write will determine how successful you are. The language you choose tells a listener a lot about you and how client-centric you are. Great consulting communication derives from clarity of thought. Clarity of thought enables you to express and explain concepts meaningfully, convincingly and helpfully to your clients.
Everyone must communicate – it’s an integral part of everyday life. We use words all the time, often without thinking about it. Language is the mechanism for interaction between people, and consultancy is concerned primarily with interaction. Some professions can get away without worrying too much about the finer ...
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