Dr. Barry CohenInnovation in the midst of crisis

Dr. Barry Cohen is the Executive Vice President in charge of Marketing at Parametric Technology (PTC). He was the Senior Vice President for Human Development and Organizational Productivity at Computervision (CV) before CV was acquired by Parametric. He is chosen as a model for this book because he is a philosopher with courage and compassion. Indeed, he could be one of the only senior executives in corporate America with a Ph.D. in philosophy.

Barry’s experience at CV was particularly soulful because his organization suffered inordinate trauma over a 10-year period. In 1988, when Prime Computer and Computer-vision merged, the organization had revenues of $1 billion and had 15,000 employees. By ...

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