CHAPTER 4

The Importance of Enthusiasm for Motivation

To establish and maintain an environment where employees can be motivated, it is essential to use enthusiasm as a tool. Companies with a noticeable feeling of enthusiasm are typically most successful in achieving a motivating environment. Og Mandino, author of several books said, “Every memorable act in the history of the world is a triumph of enthusiasm. Nothing great was ever achieved without it because it gives any challenge or any occupation, no matter how frightening or difficult, a new meaning. Without enthusiasm you are doomed to a life of mediocrity but with it you can accomplish miracles.”

A positive impact on the business will result when the manager and the team are enthusiastic: ...

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