Based on the Mega level needs—gaps in results (covered in Chapter 7 on needs assessment)—to be closed, the mission objective can be derived by the planning team. Here is a simulated mission objective:
Any production and delivered food outputs of this factory will result in zero loss of life for all clients, disabilities, and losses of income for individuals, families, or others consuming what is delivered. In addition, there will be no disabling injuries, illnesses, or death from any organizational associate related to the manufacturing and delivery of our food.
A mission objective states, in measurable performance terms, what results the organization delivers as it moves ever closer to meeting the Mega level needs selected ...