O'Reilly logo

The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue by Robbie Kellman Baxter

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

image

From Start-Up to Mature Organization

Fast-growing start-up organizations often have the wind at their backs and are looking ahead to a clear horizon. It’s precisely at that time that they can best bear major innovation and risk. Sometimes changes can rock the boat, but in the long term, prudent risk can position a good company to become great. Try a few small experiments with big potential, and see what happens.

Successful start-ups home in on their growth strategy early, often relying on instincts and their cool factor to attract early adopters who, in turn, refer their friends. Between organic, viral growth of some organizations and ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required