The Metaverse Handbook

CHAPTER 3Why You Should Care About the Metaverse Now

Interests carry us to new places and spaces. When we find something that catches our interest, it's as if everything else takes a back seat. We put our blinders up and focus entirely on that interest every single free moment we have. It's often referred to as “going down the rabbit hole” when you get sucked into a new interest.

Then there are what QuHarrison likes to call Interest Geeks, which is the type of person who gets so engulfed in an interest that it becomes obsessive. He considers it a personality trait, to some extent, as Interest Geeks routinely find themselves in cycles of fascination.

What separates an Interest Geek from the average person is the depth to which they dive into an interest. They take an interest and go where no person has thought to go before. They're not afraid of the friction associated with charting new territory because the allure of the interest is so strong.

Millions of people consider the NBA to be a major part of their life. Most of them are perfectly content watching games, listening to post-game analysis on ESPN, and maybe managing a fantasy basketball team. Slightly higher on the NBA interest hierarchy are people who create content about their fascination with the NBA. Maybe it's a weekly podcast, the occasional blog post, perhaps a meme page. But at the top of the NBA interest hierarchy, on a level that only a few occupy, is a YouTuber named JxmyHighroller (pronounced Jimmy Highroller). ...