The Midjourney Expedition

The Midjourney Expedition

by Margarida Barreto
Released April 2024
Publisher(s): Packt Publishing
ISBN: 9781835086971

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Book description

Harness the power of Midjourney to create impactful and memorable artistic outputs and gain a distinctive edge in your professional endeavors

Key Features

  • Master Midjourney prompting with the help of practical examples from an experienced communication and web design specialist
  • Explore Midjourney's capabilities to create visually stunning art without prior design knowledge
  • Gain practical insights into how to strategically apply AI-generated art in your work
  • Purchase of the print or Kindle book includes a free PDF eBook

Book Description

Like various other fields, AI offers boundless possibilities when it comes to art. Midjourney is one of the leading AI art creation tools that can assist you in your artistic ideas, regardless of your technical skill level. Written by an accomplished communication and web design specialist, The Midjourney Expedition is your guide to harnessing the power of AI in your creative journey.

With this guide, you’ll explore the extensive features of Midjourney and start creating compelling AI-generated art with ease. The first set of chapters will teach you how to set up and use Discord for personalized and seamless art creation, with a dedicated section that will help you understand the different versions of Midjourney and their capabilities. As you progress, you’ll hone your prompt engineering skills, and eventually learn how to leverage the power of complex prompts. You’ll also learn how Midjourney-generated images can be integrated into a multitude of workflows and domains through real-life case studies. In the last set of chapters, you’ll get to grips with real-world applications of Midjourney for storytelling, creating moodboards, and more.

By the end of this book, you’ll not only be proficient in using Midjourney, but also understand how to strategically apply AI-generated art in your projects.

What you will learn

  • Navigate and master Midjourney's extensive features for AI art creation
  • Apply practical techniques to create visually stunning AI-generated artwork
  • Accelerate your creative process to produce captivating visual content
  • Understand and master essential parameters to enhance your creations
  • Create consistent characters for storytelling
  • Incorporate AI-generated art into various work contexts

Who this book is for

The Midjourney Expedition is for creative individuals who are looking to visually express their ideas through the power of AI. While this book will certainly benefit designers, it's equally valuable for marketing professionals, brand strategists, content creators, media managers, and entrepreneurs. Those responsible for creating compelling visual content to represent a brand, product, or concept will also find this book useful. Basic knowledge of web user interfaces will be helpful, but not required.

Table of contents

  1. The Midjourney Expedition
  2. Contributors
  3. About the author
  4. About the reviewers
  5. Preface
    1. Who this book is for
    2. What this book covers
    3. To get the most out of this book
    4. Conventions used
    5. Get in touch
    6. Share Your Thoughts
    7. Download a free PDF copy of this book
  6. Part 1: Getting Started and Exploring Midjourney
  7. Chapter 1: Exploring the Midjourney AI World
    1. A brief introduction to the world of AI
      1. The birth of AI
      2. LLMs in AI
      3. Ethical considerations in AI
    2. Merging AI with art
      1. Applying AI in generative art
      2. What the future holds for AI art
    3. What is Midjourney?
      1. Understanding Midjourney AI’s technology
      2. The versions’ evolution
      3. Legal challenges and ethical concerns around Midjourney
    4. Exploring the benefits of Midjourney
    5. Summary
  8. Chapter 2: Embarking on a Journey – From Discord to Midjourney
    1. How to join the adventure
      1. Diving into Discord
      2. Logging in to Midjourney and connecting to Discord
    2. Want quieter? Inviting the Midjourney Bot to your server
      1. Creating a server
      2. Inviting the Midjourney Bot to your server
      3. Start prompting
    3. Summary
  9. Part 2: Unlocking the Power of Midjourney – A Deep Dive into Features and Functionalities
  10. Chapter 3: Mastering Midjourney Versions – Quick Start Guide
    1. Technical requirements
    2. Imagine and prompt
    3. My first prompt – now what?
    4. Beyond /imagine – command list
    5. Taking a journey through Midjourney’s evolution
      1. V1 and V2
      2. V3 and V4
      3. V5 to V5.2 (the current model)
      4. Niji versions – the anime world
    6. Summary
  11. Chapter 4: Understanding and Learning Parameters
    1. Technical requirements
    2. What are parameters?
    3. List of parameters and examples
      1. Basic parameters
      2. Legacy and special parameters
    4. Summary
  12. Part 3: Advanced Prompting and Visual Creations
  13. Chapter 5: Navigating through Advanced Prompts
    1. Technical requirements
    2. Blend mode and image prompting
      1. Blend mode
      2. Image prompting
    3. Multi-prompting
    4. Permutations
      1. Permutations and parameters
      2. Styles and aesthetics
      3. Nested permutations
      4. Weights and image references
    5. Summary
  14. 6
  15. Upgrading Your Prompt for Optimal Results
    1. Technical requirements
    2. Help me describe
    3. A world of styles
      1. Art styles
      2. Mood styles
      3. Photographic styles
      4. Light
      5. Camera angles
    4. The right words
    5. Summary
  16. Chapter 7: Customizing Midjourney – Settings, Preferences, and Unleashing Creative Prompts
    1. Technical requirements
    2. An overview of Midjourney’s settings
    3. Customizing your preferences
      1. /prefer option
      2. /prefer suffix
    4. Fine-tuning our images with the Style Tuner
      1. Combining style codes
      2. Adjusting with --stylize and --raw
      3. Experimenting with random styles
    5. Summary
  17. Part 4: Prompting for the Real World
  18. Chapter 8: Exploring Practical Use Cases and Pushing Boundaries
    1. Technical requirements
    2. Generating ideas and captivating moodboards
      1. Business and marketing strategies
      2. Event planning and celebrations
      3. Interior design projects
      4. Conceptualizing brand identities
      5. Creative brainstorming
    3. The visual power of storytelling
      1. Practical example
    4. Creating brand sets with Midjourney – icons and logos
      1. Understanding the essence of brand identity
      2. Leveraging Midjourney’s features for precise control
    5. Utilizing Midjourney’s photorealism for product mockups
      1. Practical applications
      2. Creating professional product mockups with Midjourney
    6. Summary
  19. Chapter 9: Unlocking Tips and Tricks and Special Functions
    1. Technical requirements
    2. Using the face you want with InsightFaceSwap Bot
    3. Creating high-resolution imagery for printing
      1. Introducing Midjourney’s new upscalers – Upscale 2x and Upscale 4x
      2. Exploring new upscaling options in Midjourney V6 ALPHA
      3. Using third-party upscaling tools
    4. Tips and tricks to improve your prompts
    5. Summary
  20. Chapter 10: Conclusion: Your Journey with Midjourney
    1. Reflecting on the journey and its potential
    2. My point of view and perspectives – the next leap, AI’s role in our creative and everyday lives
      1. The evolution of content creation into a neural future
      2. Ethical landscape and the path forward
    3. Summary
  21. Index
    1. Why subscribe?
  22. Other Books You May Enjoy
    1. Packt is searching for authors like you
    2. Share Your Thoughts
    3. Download a free PDF copy of this book

Product information

  • Title: The Midjourney Expedition
  • Author(s): Margarida Barreto
  • Release date: April 2024
  • Publisher(s): Packt Publishing
  • ISBN: 9781835086971