August 2016
Beginner
628 pages
18h 57m
English
Content preview from The Movie Business Book, 4th Edition
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CHAPTER 1Introduction
More historic change has occurred in the movie business recently than in any decade since the coming of sound. In the traditional model, customers would go out to the movies; in today’s model, movies go to the customers who have unlimited choices for other entertainment on personal screens.
Competition for the recreational dollar is intense. Beyond movies, there’s a wide range of entertainment products, services and experiences: television, theme parks, animation, music, interactive, live theatre, sports, comics, resorts, radio, fashion, consumer products and more. In the investment world, they are all analyzed under “leisure time” because management issues, customer impatience and risk factors ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.