June 2016
Intermediate to advanced
256 pages
5h 7m
English
Content preview from The Network Imperative
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PRINCIPLE 6
REVENUES
From Transaction to Subscription
In a transactional business, the person really is probably only going to come around once or maybe twice if you have a really high repeat order rate. But in a subscription business, you’re going to see them by definition, over and over and over and over again.
And you’re going to have an opportunity to impress them every single time. You’re in a relationship.
—John Warrillow, author, The Automatic Customer
DO YOU BOX? We don’t mean the sport with the big gloves. We’re talking about participation in a new business phenomenon: at a regular cadence, boxes full of carefully selected, novel, and delightful goods appear on your doorstep as if it’s Christmas morning.
The subscription-box industry ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.