The New Capitalist Manifesto: Building a Disruptively Better Business

Chapter Five

Step Four: Creativity

From Protecting a Marketplace to Completing a Marketplace

OW YOU’VE CRAFTED a philosophy and become as resilient as a redwood. The next step in becoming a constructive capitalist is mastering creativity: using value conversations, value cycles, and philosophies to achieve the economically impossible. Instead of merely protecting marketplaces from rivals, creativity happens by completing them for people, communities, and society.

Here’s how innovators from Silicon Valley to South Asia are striving to do so.

. . .

Credit for the poorest of the far-flung global poor, at a lower delinquency rate than the rich? Impossible. ...