Planning your profitable eBay business (Advanced selling part I)
Questions answered in this part
Chapter 19: The foundations of a profitable business
â¢ How do the four Ps of retail apply to my eBay business?
â¢ How should I think of my eBay business as a distinct entity?
Chapter 20: Researching products, competitors and customers
â¢ How do I research my industry or category?
â¢ How can I research eBay sales?
â¢ What do I need to know about my prospective customers?
Chapter 21: Sourcing products to sell
â¢ How do I know if a product is right to sell on eBay?
â¢ What are the different ways of sourcing products to sell?
â¢ What do I need to consider for expanding my product range?
Chapter 22: Budgeting for profit
â¢ How do you define gross and net profit?
â¢ How do you calculate profit margin?
â¢ What costs are involved in running an eBay business?
Chapter 23: Setting up your business operations
â¢ How do I register as a business?
â¢ How do I register a business name?
â¢ How should my office be organised?
â¢ How should I organise my warehouse?
Chapter 24: Your eBay brand
â¢ How do I make my brand consistent across eBay?
â¢ How do I make my branding relevant?
â¢ Do I need to have my brand professionally designed?
Chapter 25: Listing your products and managing inventory
â¢ How do I create an effective product listing?
â¢ How can I save time listing a large amount of inventory?
â¢ What tools are available to help me manage my inventory on eBay?
â¢ How ...
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