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6

USING DATA TO SOLVE PROBLEMS AND MAKE DECISIONS

We live in a world with an overwhelming amount of data. It’s so pervasive that we don’t think that much about it. Consider this: you’re walking down the street as you pass a McDonald’s. Your phone vibrates to offer you 20 percent off of a cheeseburger. You have an extra 10 minutes and you’re hungry—why not? You’re just about to ...

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