O'Reilly logo

The New World of Wireless: How to Compete in the 4G Revolution by Scott Snyder

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

5. Organizing for Success: Strategies and Options

“When it comes to the future, there are three kinds of people: those who let it happen, those who make it happen, and those who wonder what happened.”

—John M. Richardson, Jr.

Just when we think we have the future figured out, it changes on us. This chapter describes success strategies that companies must follow to thrive in the new unwired environment. Because we don’t know what that environment may look like, we can use future scenarios as a way to “bound” the range of future environments we could face. The goal in using scenarios is to be “roughly right” versus “precisely wrong.” This chapter explores the use of future scenarios to challenge and develop business strategies to harness the Digital ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required