NOTES

Chapter 1

  1. Chris Grams, “Tom Sawyer, whitewashing fences, and building communities online,” OpenSource.com, September 9, 2009, https://opensource.com/business/09/9/tom-sawyer-whitewashing-fences-and-building-communities-online.

  2. Jim Collins and Jerry Porras, Built to Last (New York: HarperBusiness, 1995), 9.

  3. “The World’s Most Innovative Companies,” Forbes.com, http://www.forbes.com/innovative-companies/list/; Megan Rose Dickey, “The 25 Best Tech Companies To Work For In 2013,” Business Insider, July 12, 2013, http://www.businessinsider.com/top-25-tech-companies-to-work-at-in-2013-2013-7?op=1#ixzz3Kmmp9qyH.

  4. To learn more about the Red Hat business model, see the appendix.

Chapter 2

  1. John Mackey and Raj Sisodia, Conscious ...

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