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The Opening Playbook: A Professional’s Guide to Building Relationships that Grow Revenue by Andrew Dietz

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 10

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Coach’s Commentary

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Connecting with the right people means more than just having them in your LinkedIn list and hoping they’ll introduce you to prospects. It’s better to start with your top prospects and then circle back to friends who can help you get connected. Who is at the top of Sam’s prospect wish list besides whatever random company Roger throws his way? No one, that’s who. Who is on yours? Candace understands the powerful link between having a well-considered prospect list in the form of a curated set of connections and achieving long-term success in business development.

It’s like the National Football League ...

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