16

CALL THE RIGHT PLAY

Roll Game Film

Images

The next day, Allen made a few calls on behalf of Sam and Becca. Without exception, his contacts were surprisingly warm and receptive to the idea of helping out a friend of Allen’s. Also without exception, they were a bit surprised to hear from Allen. Indeed, he heard “How long has it been since we talked?” so often that he started to realize he needed to do a far better and more frequent job of talking to people. Also, the fact that so many people related to him in a purely social manner—there was little talk of his work but plenty about his wife, his kids, and upcoming cookouts—told him he needed to do ...

Get The Opening Playbook: A Professional’s Guide to Building Relationships that Grow Revenue now with the O’Reilly learning platform.

O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.