The Other "F" Word: How Smart Leaders, Teams, and Entrepreneurs Put Failure to Work

Praise for The Other ‘F’ Word

“We are all in the innovation industry now. To adapt, most organizations must rise to a new level of risk-taking, experimentation, and tolerance for failure. In fact the winners continually reinvest in failure because they know it's a source of breakthroughs. No one knows this better than Danner and Coopersmith, who have delivered a brilliant and engaging handbook in The Other ‘F’ Word. Let them help you find new levels of success by creating a culture of ‘constructive failure’ in your organization.”

—Randy Komisar, General Partner, Kleiner Perkins Caufield & Byers

“This excellent book is so needed. Failure is a gift. As a senior relationship manager (think sales), I make the Hall of Fame if I win 3 out of 10 pitches. That means I encounter the other F word 70 percent of the time. And that is a good day. So why not view ‘no’ as an invitation to ‘yes,’ and failure as the gateway to success? Learn, laugh, move forward differently—keep at it. Danner and Coopersmith's book shows you and your team how to do that, and win.”

—Barbara Byrne, Vice-Chair, Investment Banking, Barclays Capital

“Danner and Coopersmith present a very valuable perspective into the most important ingredient for entrepreneurial success: failure. This is an excellent guide to what gives Silicon Valley its unique global advantage—the acceptance and embrace of failure. Entrepreneurship is all about experimentation; learning from failure is the key to success. This tells you ‘everything ...