O'Reilly logo

The PayPal Official Insider Guide to Mobile Profits: Make money anytime, anywhere by Matt T. Jones

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

1. Introducing the World of Mobile Commerce

Mobile technology is remaking the world of shopping and is revolutionizing how sellers and buyers choose to do business together.

Mobile commerce, or mCommerce, involves any ability to complete payments using a mobile device, such as a mobile phone, smartphone, tablet, PDA, portable game console, GPS, MP3 player, and more.

Mobile commerce includes all purchases made over mobile channels. These buys may involve

• Digital goods, like ringtones, games, or apps

• Physical goods, such as apparel or yard tools

• Services, such as booked flights and hotel reservations

Mobile consumers now have the ability to shop for products and services whenever and wherever they like.

Mobile Business Today and Tomorrow ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required