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The PayPal Official Insider Guide to Internet Security: Spot scams and protect your online business by Michelle Savage

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8. Tips to Secure Your Business

When it comes to doing business online, both merchants and consumers say that security is their biggest concern. In fact, a National Cyber Security Alliance and McAfee study revealed that 42% of consumers have stopped or abandoned a purchase on a web site in the past year because of a safety or security concern. That’s a lot of users, and an excellent reason to make sure that you, as a Web merchant, are playing it safe. This chapter summarizes and crystalizes the top tips for assuring the safety and ultimate profit of your business.

Don’t Rely on a Single Security Method

Security experts like to remind merchants to have “defense in depth,” which simply means that you can’t rely on a single method of security.

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