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Chapter 9

Driving change

If you do not change direction, you may end up where you are heading.

Lao Tzu, philosopher of ancient China, author of the Tao Te Ching

Among the most common and significant challenges facing managers today is responding to the constant need for change. Our world is evolving, it would seem, at an ever-increasing pace. Smart organisations understand the need to adapt to remain relevant and competitive in a rapidly changing landscape. It isn’t difficult to see the rate of change around us. Just look at the world through the eyes of children today and how different it is compared with when you were growing up.

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