Chapter 2 The Innovation Systems Cycle
In a Nutshell
Currently, the prime focus for US business plans should not be on the manufacturing process design and delivery processes, but on greatly improving innovation leadership, design engineering capability, and sales and marketing innovation. These three areas have sadly been lacking significant performance improvement during the past 20 years.
The magic word for US business is “simplification.” Most of the books written to date focus on the solution development aspect of the Innovation System Cycle, which is less than 15% of the total innovative system. Focusing on solution development is only the start – the rest of the innovation system cycle is what turns an ...
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