Praise for
THE PHOENIX ENCOUNTER METHOD
The Phoenix Encounter Method by the three INSEAD professors and Ram Charan, shows how leaders can transform their organizations into innovators of tomorrow. It offers a proven method developed based on the authors’ long years of academic research and practice. It is filled with compelling insights and examples. It is a rare blue ocean of the transformation topic and is a must-read.
—W. CHAN KIM, coauthor of Blue Ocean Strategy and Blue Ocean Shift and the BCG Chair Professor at INSEAD
The post-COVID world will be very different. What business will need to succeed is leaders with new mindsets and the capacity to engage deeply in very different strategic conversations. The Phoenix Encounter Method delivers ...
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