Six. Marketing Your Business

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Think marketing your business is all about telling your friends and family you are a photographer? Think again. Marketing to this demographic is one of the trickiest things you will ever do in your business. High school seniors’ tastes and trends change daily. What was cool last week has been shot down as a fad the next. You have got to think outside the box with kids today. Most of the time they are smarter than they act, and they can see right through bogus marketing.

If you aren’t good at marketing, hire someone or outsource it. Teens today are bombarded with marketing and advertising campaigns from some of the ...

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