Expert’s Guide 7. Market Less, Get Paid More with a Niche That Fits

“So, what do you do?”

“Oh, I’m a photographer.”

“Really? That’s so neat. My niece is a photographer!”

“No kidding? What type of photography does she do?”

“I’m not sure, but she’s taking pictures with her phone all the time and posting them on Instagram. She photographs a little bit of everything. My cousin is a photographer, too. He used to do weddings, but now he just does those little pictures for the elementary soccer and T-ball teams.”

Sound familiar?

We’ve all experienced a version this conversation at least once, gritting our teeth at the end to keep from responding, “Yeah, but I’m a real photographer, the kind that gets clients and makes money.

The minute you say that ...

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