Chapter 4

Be Prepared

Managing Nerves and Controlling Anxiety

Good fortune is what happens when opportunity meets with planning.

—Thomas Edison


Great performances, whether given by an actor on a stage or a CEO in a boardroom, don't just happen; they take time, effort, and commitment. Preparation is the key to projecting a confident presence and delivering a message that accomplishes the objective you've set out to achieve. As the Roman statesman Cato the Elder recommended more than two thousand years ago, “Grasp the subject; the words will follow.” The more confident you are in your intention and your message, the more effective you will be in its delivery, and the better the result will be when it is received by your client, your boss, or ...

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