3
The Platform Business Navigator in a nutshell
This chapter provides an introduction to the Platform Business Navigator and its logic as well as structure. After reading this chapter, you will have a first overview of the 88 strategies and tactics that have made other platforms successful, and you will understand the relationship between the patterns. Thus, this chapter serves as the basis for understanding the essentials. To get even more information on the individual patterns, you can jump to Part Two of this book.
The need for and method behind the Platform Business Navigator
Latest research shows that many companies, especially established pipeline businesses, struggle with the new notion of platform business. Business models are very ...
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