Chapter One

Think Inside Your Box and Get Your Mind Right

We become what we think about all day long.

—Ralph Waldo Emerson

To fully leverage The Power of Consistency and generate massive sales and business results, you must begin by understanding the concept of getting your mind right. This basically requires that you become clear on a very important point: Whatever fills the space between your ears will eventually escape the boundaries of your mind and show up in your life and business—for better or for worse.

This isn’t magic, voodoo, or some kind of mysterious “secret”; it’s just a reflection of human nature, as you’ll see in later chapters. The weakness with many books on the subject of the power of positive thinking or the law of attraction is that they seek to discuss this thought-becomes-reality concept in mystical or existential terms. But it’s just a reality of our neurological system that translates a thought into a result.

When I first came across Emerson’s statement that “we become what we think about all day long,” I was sitting in a prison cell—and quite honestly, I found it preposterous. How in the world could my thoughts define my results in life? It all seemed a bit too much like smoke and mirrors; I needed something a little more pragmatic. Like my papaw Wainwright used to say, “I’m from Missouri . . . show me!” (I don’t think my papaw Wainwright was actually from Missouri, which made his use of the axiom rather odd.)

Then one day, destitute and imprisoned, it ...

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