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The Practice of Professional Consulting
book

The Practice of Professional Consulting

by Edward G. Verlander
October 2012
Beginner
320 pages
8h 22m
English
Pfeiffer
Content preview from The Practice of Professional Consulting

Making a Good First Impression

To help us understand the basic difficulties and challenges of stage one and how it works in context, in the real world, for the rest of this chapter let us assume that we are starting right at the beginning of the consulting process. We have an opportunity to develop new business with a prospective client, and we are meeting with a client representative(s) for the first time.

As a result of a concerted marketing effort, sales work, and reaching out to our personal network, at some point we get a call to meet with a prospective client to discuss their problems and to see whether we might be able to help. At this point we clap our hands and beam with excitement—we have been given a chance to talk about what we like ...

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Publisher Resources

ISBN: 9781118283110Purchase book