Chapter 7
Product Development
Table of Contents
“High expectations are the key to everything.”
Sam Walton
“Nine people can’t make a baby in a month.”
Fred Brooks
Introduction
The product life cycle is a mainstay of the R&D process, and technical executives are familiar with many components of the tactical activities of product management prior to launch. However, there are a number of concepts involved in marketplace product development and ongoing product enhancements of which the R&D staff may be less familiar. ...
Get The Pragmatic MBA for Scientific and Technical Executives now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
