O'Reilly logo

The Profit Impact of Business Intelligence by Nancy Williams, Steve Williams

Stay ahead with the world's most comprehensive technology and business learning platform.

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, tutorials, and more.

Start Free Trial

No credit card required

Chapter 3 Business Intelligence Readiness Prerequisites for Leveraging Business Intelligence to Improve Profits

“… successful organizations can be distinguished by their ability to leverage IT capabilities to transform their businesses (structures, processes, and roles) to obtain powerful sources of competitive advantage in the marketplace.”

—John Henderson and N. Venkatraman, Center for Information Systems Research, Sloan School of Management, Massachusetts Institute of Technology, November 1990

Historically, many data warehousing (DW) and business intelligence (BI) initiatives have been driven by information technology (IT). The BI industry has focused mainly on the technical aspects of delivering information to the BI user community. Now, ...

With Safari, you learn the way you learn best. Get unlimited access to videos, live online training, learning paths, books, interactive tutorials, and more.

Start Free Trial

No credit card required