The Profit of Kindness

Chapter 6~Generosity

Servant leadership is the only leadership that ultimately works.

— Dave Ramsey, financial author and host of The Dave Ramsey Show

Could there be a more illustrious example of an entrepreneur so serious about making kindness the central mission of a company than Daniel Lubetzky, whose nutritious snack company, KIND Healthy Snacks, is known as the fastest-growing brand in the industry? The brand’s name KIND is a permanent signpost to consumers, reminding them that the food they have chosen to munch on would not exist if it weren’t for the belief in the power of kindness. Today, the company reports revenues upward of $120 million per year.¹ That’s a whole lotta kindness being swallowed with those delicious bars! My friend Marci ...