The Quest for a Killer KPI

How radically simplifying performance metrics helped one company align employee behavior with organizational goals, make smarter investments in the business, and foster a culture of learning and cooperation.

Performance metrics are among managers’ most powerful tools: Setting the right goals and tracking progress accurately can help you take your business where you want it to go. To be effective, though, goals and metrics need to be clear and simple, and the fewer the better.

In our growing company, we’ve learned that simplicity increases our odds of achieving what we want. When our goals were too numerous and too complex, employees’ decisions ...

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